After ending the year 2013 with somewhat of disappointing numbers, WeMade Entertainment Co. officially begins its rush for the new upcoming titles in March.
WeMade has announced in midst of their year-end press release that they “plan to release a number of games towards the end of 2014 H1, including the online game <Icarus>, and mobile games <Ark Sphere>, <Chun-Rang>, and <Wind Runner 2>,” up to a total of 30 games within the year 2014.
WeMade’s 4th quarter sales were recorded as 44.2 million dollars, a number that is 14% less than that of the year’s 3rd quarter. The mobile gaming branch of the company was the one that faced the full brunt of the decrease in numbers. With the decreased performance of <Wind Runner> and <AtlanStory>, mobile gaming branch of the company netted sales of 25.5 million dollars, which is 18% less than from Q3 (31.1 million). With mobile sales of 41.3 million dollars recorded from Q2, the sales have been on a continuous decline.
With the absence of new titles, online gaming sales have also been on a decline. WeMade has recorded online gaming sales of 18.6 million dollars in 2013 Q4 after the peak sales of 24.1 million dollars recorded in 2013 Q3.
However, despite the declines in sales, the company’s year-long sales were actually in their highest since the company’s founding with 213 million dollars. Business profits were also turned from the 18.5 million dollar deficit in 2012 to a surplus of 116.1 million dollars in 2013.
Icarus and Wind Runner 2 to come in March if early
WeMade plans to make their stand in March with their upcoming new titles. In online gaming, <Icarus> begins its OBT after March, and <Ark Sphere> and <Wind Runner 2> makes their appearance among the mobile games within the first two quarters of the year.
Furthermore, <Iron Slam> and <Chun-Rang> are also planned to be released within the year. Keeping up with the changes in the market towards mobile gaming, releasing more casual and core games is their plan for this year.
Jang Hyun-Gook, the VP of WeMade, has revealed that they “plan to release up to 10 games per quarter up to a total of 30 throughout the year, and we’re expecting good results from our sequels.”
Overseas business is in their agenda as well. <Changchun 2> begins its CBT through Giant Interactive Group Inc. and <Lost Saga> also plans its European service with Nexon Europe S.à r.
Among the mobile games, <Iron Slam> launches in Japan through LINE, and <Wolf that Swallowed the Moon> launches in China. <AtlanStory> will be launched in the North American regions through WeMade’s own North American branch. The games that have overseas plans total up to 20 games.
On the other hand, a personnel from the industry commented and criticized WeMade’s plans on game releases. Jang commented on this saying that they “realize that WeMade’s plans from last year were not very solid. However, we have learned a lot from our own mistakes from last year, and we believe that things will be different with our altered and improved agenda.”