As you all may know, NCsoft founded a professioinal baseball team ‘NC Dinos’ in Korea. As a part of marketing I guess, NCsoft introduced a baseball white paper iPad application called ‘iAction Book’.
You can watch its teaser video at here.
iAction Book provides baseball terminologies, stories, guides, quizzes, mini games, and so on in order for beginner baseball fans to understand everything about baseball much easier.
NCsoft has recently strengthened smartphone and tablet PC markets. TaekJin Kim the CEO of NCsoft also has said “We have to change and focuse on mobile environment.” It also made smartphone applications for web game <Might and Magic Heroes Kingdoms> and social music service 24hz, and contents of <Blade & Soul> and <Guild Wars 2> are also going to be out on mobile platforms.
Therefore I guess NCsoft should be called an entertainment conglomerate encompassing game, music, sports in multiple platforms and genres instead of a game developer.