Kakao deleted a regulation that enforces a game on ‘Play Kakao Games’ to be released on both Google Play and Apple Appstore. The change will be made by May 1.
Kakao implemented the regulation in March 2013 in order for players from both Android and iOS to play altogether at the same time. But this regulation came to the developers as money and time waste because they were forced to develop the game for both platforms simultaneously.
The change is made because Apple’s long review on a game brought a delay in release at once. If a game is rejected from a 2-week-long review of Apple Appstore, another 2 weeks takes to get reviewed.
Considering that iOS only takes 5~10% market share in South Korea, it’s really inefficient for the developers. “We deleted it in order to ease off our partners’ burden of releasing both platforms at the same day. But a game for iOS should still be available,” said Kakao.