Archive for: September 2009

[YNK] K.O.S CBT Begins

ynkA California-based publisher YNK Interactive, also a subsidiary of YNK Korea, opened their CBT registration for their new MMO game, K.O.S., a free-to-play FPS game for PC.

[NCsoft] Want You!

ncsoftOK. I didn’t get paid for posting about NC nor am I playing favorites. Just thought you might be interested in what would NCsoft’s next move. They are developing a MMORPG and – wait for it- a FPS!

How do I know this? They are hiring like crazy. (*Just to be clear it’s their regular recruiting season.) Project manager, lead designer, technical art director, lead system designer, lead contents designer, you name it, they are hiring. And it’s not just for those two games. Talented people are need for Blade & Soul (aka Project M) and Lineage Forever (LF) as well.

If you want to apply, go to here.

If you want to read the original article on TIG which is written in Korean,?click here

[Another Day] Going Global with NHN USA and Winner Online

Another Day, a FPS game developed by Queen’s Soft, is going global with local publishing partners. ?For North America and Europe, KTH, a global licensor of Another Day, signed up with NHN USA (ijji.com) to operate the game in 5 languages (English, Spanish, French, Germany, Italian).

For Southeast Asian region that includes Thailand, Malaysia, Singapore, Indonesia, Vietnam, The Winner Online is going to take over localization and game operation. The Winner Online is planning to launch commercial service by 2010.

If you want to read the original article on TIG which is written in Korean,?click here (NHN USA) or click here (Winner Online).

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[WoW] Back on China

wowNetEase, WoW’s new publisher in China, announced World of Warcraft‘s Chinese service was resumed. NetEase is still waiting for the second expansion pack of World of Warcraft: Wrath of the Lich King to pass the Chinese censorship.

There are some people who have followed up on the story but for those who haven’t, this is what happened; Servers were shut down as NetEase took over WoW after The9 last June. Then both parties had some ‘minor’ problems with each other, which delayed the relaunch. NetEase threw a free test from July 30 to September 14 to keep users from abandoning the game for good. That cost the company more than 1,000,000 Yuan (approx. US$ 136,000) per DAY. So you do the math how much NetEase lost from the free test for 46 days.

With its blockbuster game back on, the company expects to increase revenue from WoW up to 30% out of its entire lineup and take 4% market share in the Chinese gaming market.

If you want to read the original article on TIG which is written in Korean,?click here.

[Korea] White Paper on Korean Gaming

whitepaperOK, folks. The evidence is here; Not all Korean are dying from playing online games at PC Bang. The Korean government agencies published the 2009 White Paper on Korean Gaming (게임백서: Kor).

They interviewed 1,300 people from age 9 to 49 and 103 gaming companies and 1,798 distribution channels like PC cafe and arcades.) If you want to buy the book and dump it on a poor Korean-speaking intern to translate/summarize/report for you, you have to wait till the book hits bookstores at the end of September.

In the meantime, the findings include:

1) Playing time: gamers play online games less than before. (avg 64.2 minutes in 2009, 72.4 minutes in 2008 and 79.4 minutes in 2007)

2) Demographics: people named online games as their 3rd favorite leisure activity. (24.5% for TV, 23.2% for movie, 20.4% for online gaming) And 29.8% if you count only male participants and 42.9% if you count only age 9 to 14 participants.

3) Platform/Genre: 70% of participants plays PC online game. 31% prefers RPGs and 14% prefers casual online board games.

4) ARPU: gamers spend average of 15,947 Won (US$12.3) per month. Amongst them, age group of 35-39 spend the most of 26,930 Won (US$ 20.7) then next age group was 45-49 spending 23,800 Won (US$ 18.3).

5) Venue/Time: 83.6% of gamers play at home between 6 pm and 10 pm.

If you want to read the original article on TIG which is written in Korean,?click here.